CFO Bookshelf

The Wisdom of Profit Wise with Jeff Morrill

• Mark Gandy • Season 1 • Episode 48

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0:00 | 45:35

As a financial leader, I enjoy any conversation with a CEO, especially one that's co-founded a business generating more than $100 million annually.

Jeff Morrill is the co-founder with his brother of Planet Subaru based in Boston. His new book is Profit Wise, and we hit on many of the big ideas in that insightul read.

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